ESPN Report: Virginia Tech Head Coach Brent Pry has landed a historic $8.6 million endorsement deal with Powerade. In an impressive act of generosity, he has contributed $2.1 million to the football program and donated thousands to orphanages, cementing his reputation as a leader both on and off the field.

Virginia Tech Head Football Coach Brent Pry has secured an unprecedented $8.6 million endorsement deal with global sports drink giant Powerade. This marks one of the largest individual endorsement deals for a college football coach in recent history. The agreement not only highlights Coach Pry’s rising influence in the world of college athletics but also signals Powerade’s commitment to aligning with leaders who exemplify both athletic excellence and integrity.

What has captured national attention even more than the size of the deal is Coach Pry’s extraordinary decision to give back. According to the report, Pry has donated a remarkable $2.1 million of his earnings directly to the Virginia Tech football program. This contribution is expected to fund facility upgrades, advanced training equipment, and player development initiatives, giving the Hokies a competitive edge in both recruiting and performance.

Beyond his dedication to football, Coach Pry has showcased a profound commitment to community service. He has reportedly donated substantial amounts—totaling in the hundreds of thousands—to multiple orphanages across Virginia and neighboring states. These donations will go towards improving living conditions, educational resources, and providing essential care for vulnerable children. Pry’s actions have been widely praised by fans, alumni, and the wider college football community, elevating his reputation as not just a coach, but a compassionate leader.

Players and staff have expressed deep appreciation for Pry’s selflessness. “Coach Pry always tells us it’s about more than just football. Watching him live that out by giving back motivates us to be better men on and off the field,” said one Virginia Tech player in an interview. University officials have also applauded his generosity, noting that his contributions will have a lasting impact on both the athletics department and the broader community.

This monumental endorsement deal and Pry’s philanthropic efforts have set a new standard for leadership in college sports. As other programs look to bolster their public image and community outreach, Brent Pry’s example demonstrates how success isn’t just measured in wins and losses, but also in the lives positively impacted along the way. With this new influx of resources and goodwill, Virginia Tech’s football program seems poised for a bright and transformative future.